For sales and support, one-way communication is intended for outbound-only messaging where responses from consumers are not required or desired. Common use cases include:

Sales and onboarding notifications

Status updates related to calls, accounts, or service activation

Support-related alerts (e.g., case updates, system notices, service interruptions)

Compliance or policy announcements sent at scale

These messages are informational and operational, not conversational.

Customer segments / industries that benefit most

This feature is particularly valuable for:

sales organizations managing high outbound communication volume

Support and operations teams that need to deliver consistent messaging across partners or customers

Industries with strict compliance and audit requirements, where inbound replies could create risk or operational overhead

Handling attempted replies from customers

If a customer attempts to reply:

The system should block or ignore inbound responses

An automated message should clearly state that the channel is outbound-only

The response should not open tickets, conversations, or trigger workflows

Customers should be redirected to approved support channels (e.g., support phone number or portal) if action is required

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